Brand: Square

Square is a financial technology company that provides tools and services for businesses to accept payments, manage operations, and grow.

Founded in 2009 by Jack Dorsey and Jim McKelvey, Square is best known for its point-of-sale (POS) systems that allow businesses to accept credit card payments via mobile devices, using a small, portable card reader. Over time, Square has expanded its offerings to include a wide range of business solutions, including payroll, invoicing, e-commerce, and small business loans through its Square Capital division.

Square’s products are designed to be accessible to businesses of all sizes, particularly small and medium-sized enterprises (SMEs). The company has also ventured into peer-to-peer payments with its Cash App, which allows individuals to send and receive money, invest in stocks, and buy Bitcoin.

Square is recognized for its user-friendly technology, innovation in payment processing, and its role in empowering entrepreneurs and small businesses.